Kyani was founded in 2007 and is based in Idaho USA. The Kyani products claim to help you achieve ‘maximum wellness’. Rather than using traditional marketing, Kyani has decided use an international network of distributors to sell their products through mulit-level marketing.
Here at The Finance Guy, we believe you can’t make money with MLM, but we’re happy to be proven wrong! Our full review of Kyani will find out if this is a legitimate work from home opportunity, or just another MLM.
What is Kyani
Before we join any opportunity, we like to know more about it. To make money as a Kyani distributor, you need to sell product. We thought it would be important to learn more about the product, so we found this video:
The first thing we notice, is that this video is narrated by someone with a British accent, so we know we can trust him. He starts off by reinforcing our suspicion that proteins, nutrients, minerals and other stuff, is an important part of our diet!
He goes on to tell us that ‘extensive research’, has gone into creating the ‘Kyani Triangle of Health’., as the name somewhat suggests, there are 3 products which you need for your optimum wellness. According to the video, the products are:
This is a combo of over 20 ‘super-foods’...with the headliner being the Alaskan Blueberry, which Kyani refers to as the ‘king of fruits.’. Together this concoction gives you the ‘total blend of vitamins and minerals’ . It even has antioxidants to fight off the toxins which daily life throws at you! The video even claims that this pill ‘increases brain function’, who doesn’t want to be a little brainier?
This is the supplement you take in the evening. It has Omega 3 oils ‘derived from wild Alaskan Salmon’. Not sure why why, it matters, but apparently berries and fish are better in Alaska. Living in Australia, where Salmon is farmed and the wild ones swim free, we’re not sure what the difference is. Among the many purported benefits are ‘healthier skin and hair’.
This ‘turbo-charges your health’. Just to remind you it was said in a British accent, so it must be true! This product aims to boost Nitric Oxide in the body. It’s true, you need Nitric Oxide to live, but if you’re not dead, then you’re probably already getting it. Among the benefits of this supplement is ‘better sexual health’ , oh wait we’ve heard there’s already a pill for that.
Despite our best web-surfing efforts, we were unable to find any independent research which supported Kyani products. We’re not saying they’re lying, but it appears there’s no evidence to support the benefits of Kyanis products.
What is the Kyani Opportunity
To find out more, we started at the official Kyani Opportunity page. Essentially this is a collection of videos convincing us that Kyani is the key to financial freedom. According to the text, you can ‘achieve your dreams’. If that’s not enough, you can also ‘positively influence the lives and health of others’. Once again depite our online efforts we found there was no external research supporting Kyani’s claims.
While it’s nice to know that this is the answer to our dreams, we still have some questions. We still don’t understand how the opportunity will get us to financial freedom. We decided to keep our research going
How do You Make Money With Kyani
Or efforts to find out how you make money with Kyani, lead us to a copy of the Kyani compensation plan. Allegedly this system will help you achieve ‘more health, more wealth, more life’. Sounds pretty good! Then, on page 2,, we see this image which explains the opportunity a little more…
The Kyani ‘Sponsor Tree’, looks a lot like a pyramid, but we won’t let that discourage us. Like all MLMs if you want to make money from Kyani, you need to Pay to Play. You must order 100 QV worth of product per month to be ‘qualified’ for commission.
Kyani also offers you the chance for Promotion Through Recruitment. If you recruit others, and they do the same, then you Kyani placement tree will grow. As your downlines grow and generate Qualifying Volume (QV), you can climb the Kyani ranks.
The different ranks, and their qualification criteria are shown in the image below:
Your rank is determined by the amount of Group Qualifying Volume (GQV), spent by your downline. You’ll also need to ensure that the spending is spread across at least 3 of your ‘Kyani Legs’’. Every time you place a personal recruit in the first level of your sponsor tree, they become the start of a new leg.
Your first level recruits, and those directly below them will generate GQV for the same leg. This becomes important when determining your rank. Along with generating a total GQV, there is also a requirement to generate a minimum portion from outside your strongest leg or strongest 2 legs. You can only get promoted in Kyani, if you have multiple legs generating GQV.
In theory you can be successful in Kyani if you just recruit 3 friends. In reality, this business will require Constant Recruitment of New Members. If you can recruit a lot of people, and convince them to buy a lot of Kyani product, then you will climb the ranks in this business opportunity.
In typical MLM fashion, there are many ways to earn with Kyani. Having said that, they mostly involve recruiting others and getting them to generate GQV for you.
In our opinion, the only way to make real money with Kyani, (or any MLM), is to make sales to real customers. In Kyani, this will earn you either the Retail Profit Bonus, or the Customer Bonus. If customers sign up to buy directly from Kyani, then you will earn an automatic customer bonus. Retail profit is made when you personally sell product to customers.
There are a few other ways you can make money with Kyani, which are all linked to your downline. Essentially, you can make money by recruiting others and convincing them to spend money on Kyani. If the people you recruit, also recruit new members, then theoretically, your downline will grow. In time you will start earning bonuses including:
- Team Bonus
- Sponsor Bonus
- Fast Start Bonus
Like most MLMs we’ve looked at, there are also a collection of bonuses you can only earn at the higher ranks in the scheme. These include a matching bonus, a diamond pool, and an infinity bonus. While it’s nice to know that it’s possible to earn all these different forms of income, it does concern us that Most of the Rewards go to your upline
Are Kyani Distributors Making Money
We found a copy of the 2015 US Kyani Income Disclosure. This document explains how much commission was paid to all US based Kyani distributors in 2015. The first thing we notice, is that 37.8% of active distributors earned more than $10 in 2015. This should be a substantial red flag. It tells us that 62.2% of Kyani Distributors earned less than $10 in 2015. These are all distributors who joined the business opportunity, they are not customers!
If we look at the distributors who are earning more than $10, we see that only the ones who make to at least the Emerald rank are earning full time income. Some quick math shows us that only 0.42% achieved this in 2015. This means that 99.58% of active Kyani distributors earned less than a full time income.
Kyani claims to offer an opportunity to help you ‘achieve your dreams’, but less than 1/200 people are making a full time income. It is our opinion, that a regular job is a better opportunity than Kyani
Why is it Difficult to Make Money With Kyani
We believe that the problem is not with Kyani, it’s with multi-level marketing. MLM is a system which is designed to market products. The goal of Kyani, or any mlm, is to make you their customer. They want to sell you products, not make you a business partner.
If you join the Kyani business opportunity, you are essentially becoming a salesperson. You are selling the products to customers, and the opportunity to new recruits. Any salesperson will tell you that the best way to make money, is with quality products. If you have the skills to make money with Kyani, then it is quite likely that you’d make even more money with a normal sales job.
If you were looking for a regular sales role, would you accept a job if your chances of making a full time income were less than 1%? At the end of the day, that’s what you’d be doing if you join Kyani.
Is Kyani an Illegal Pyramid Scam
Even though MLMs such as Kyani closely resemble illegal pyramids, they are legal. This dates back a 1979 Amway case, which essentially set rules for how to operate a legal pyramid.
Even though MLMs are legal, that does not mean they are ethical. At the end of the day, if you join, they will ask you to recruit your friends and family to also join. If you recruit 200 people to Kyani, then 1 of them might end up making a full time income. Do you want to be the person that convince the other 199 people to lose money?
As always, we’d love to hear what you have to say in the comments section below, especially if you can share your own experiences with Kyani
Take a look at our list of mlm reviews and let us know if there’s an opportunity you think we should review!