The Finance Guy is taking the 2015 Problogger 31 days to Building a Better Blog Challenge. We will be blogging our progress. We hope that this challenges helps us improve our site and deliver better quality posts for our readers. Our task for today, is to 'Write an Elevator Pitch'.
What is an Elevator PItch
An elevator pitch, is similar to a mission statement. It describes the main objectives of your company in a way that is easy to understand, and can be explained to someone you've just met while sharing an elevator ride.
Our Elevator Statement
The Finance Guy is 'One Man's Quest to Decipher the World of Money'
The Finance Guy is based in Australia. He has a degree in Commerce, with a double major in Finance and Marketing. He has over 16 years experience working within the Australian Financial Services Industry. The Finance Guy offers a quirky and unique perspective of money and how it influences our daily lives.
Our website is a look at every day life through the eyes of The Finance Guy. Our goal is provide content that will help improve financial literacy or provide some light reading. We try to be both informative and entertaining. Along with our blog posts, we are building a growing collection of financial calculators.
At this point the website is more of a hobby than a business. We hope that one day it will grow to the point where that can change. No matter how the website changes, we will never ask our readers for money. We want this to a free service, and will rely solely on advertising and other sources for any revenue generated.
What Have we Learned From This Activity?
Developing an effective elevator pitch is an excellent idea, and it is something we need to work on further. We plan to eventually incorporate the final pitch on the front page of this website. As it will serve as a perfect front page introduction for new visitors.
An elevator pitch is an awesome way to give anyone a snap shot of who you are and what you do. It's only day 1, but we are already grateful that we have decided to take the ProBlogger 31 Day Challenge :)